How it works
Sell online.Sell offline.One stock.
One seller account. Multiple selling channels. Your products, orders and stock — all connected.
- ₹0/monthNo subscription fee
- 5% only on online salesClear and simple
- All tools includedWeb, Partner, Counter
Your journey as a seller
Get from signup to your first sale in a few simple steps.
Create account
Sign up on seller.indiandaz.com
Sign up
Name
Phone
Email
Sign upComplete shop details
Add business, bank and KYC (if required)
Shop details
Business detailsBank detailsKYC documentsAdd your products
Upload photos, price, stock and more
Cotton Shirt
₹1,599
Photos, price, stock
Add productChoose selling channels
Online store, marketplace, Instagram/Facebook, shop
Selling channels
Online storeMarketplaceInstagram / FacebookShop counterStart receiving orders
Pack, ship and get paid
New order received!
Order #1287
Cotton Shirt · ₹1,599
PackShipDelivered
One seller account. Online store plus shop billing.
Add products for your website. Bill walk-ins with Counter at the shop.
Cotton Shirt
₹1,599
One seller
Store + counter
Shop sale at counter
Stock: 10 → 9
- Sale recorded
- Shop stock updated
Online order received
Stock: 9 → 8
- Order placed
- Online stock updated
Your tools for different needs
Web or mobile — everything works together.
Online Store (Website)
- Branded storefront
- Checkout ready
- No developer
- Same seller as Counter

Seller Portal (Web)
- Product catalogue
- Orders & shipping
- Analytics
- Settings

Partner App (Android)
- Manage products
- Online orders
- Stock
- Social selling

Counter App (Android)
- Shop billing (POS)
- GST bills
- Customer management

Indi Andaz (Android)
- For shoppers
- Discover products
- Follow stores
What happens when you sell?
From order to payout — see the full flow.
Timeline starts when an online order comes in
Typical online-order timeline
Order received
Instant
Buyer places the order
Pack order
Same day
You pack at the shop
Create shipment
Same day
You create the AWB
Order delivered
2–7 days
Delhivery delivers
Payment processed
On delivery
Prepaid or COD settled
You receive payout
After return window
Request from Payouts
Counter cash stays in your till. Online payouts are requested from Payouts after the return window — minimum ₹100.
Cost-benefit
What you get for free
Standard is ₹0/month. The standard store, Partner and Counter have no separate monthly fee. You pay 5% of product value only on an online sale.
Free
Online store
Templates. No developer required to launch.
Free
Seller Portal + Partner
Web back office and Android app.
Free
Counter POS
No extra Standard monthly fee. No 5% on shop sales.
Free
Social keywords
Private product/website — not an order.
Simple and transparent pricing
No monthly fee. Only pay when you sell online.
₹0/month
No subscription fee. All tools included.
5%
Only on online sales — of product price, not shipping.
Delivery
Delhivery calculates shipping from weight, size and pincode.
Payments
UPI, cards and COD. Gateway cost is not a separate seller line.
Example: ₹1,000 online order
- Product amount
- ₹1,000
- Indi Andaz fee (5%)
- − ₹50
- GST on fee (18%)
- − ₹9
- Shipping / freight
- Variable
- Your amount
- ₹941
Freight is calculated at checkout. Counter sales do not take this 5%.
Full pricingFrequently asked questions
Quick answers for new sellers.
Is it free to start?
Yes. Standard is ₹0/month. Online store, Seller Portal, Partner App and Counter are included with no separate Standard monthly fee. You pay 5% of product value on an online sale. Delivery is separate. See /cost-benefit.
Do I need GST?
GSTIN is optional at signup. You upload Aadhaar, PAN, and a trade licence (or equivalent). GST can be added in settings for invoices.
How does stock work?
Add a product in Seller Portal or Partner. Import it into Counter to bill at the shop. Online orders and Counter sales each update their own stock count.
When do I get paid?
Online payouts are requested from Payouts after a shipment is settled and the return window has passed. Minimum is ₹100. Counter cash stays in your till.
Can I sell without my own domain?
Yes. You start at indiandaz.com/sellers/storename. When you connect a domain, it becomes yourwebsite.com.
Do I need a developer?
No. Sign up with a 6-digit OTP, add products, pick a template, and publish.
Ready to start?
Open a seller account with a 6-digit OTP. No password. No Standard monthly fee.